When you think Louis Vuitton, most think of a high-end brand that most of us will only ever seen in pictures. Not even in the top 1000 things people think of includes League of Legends but that's exactly what's happening as announced by Riot Games earlier this week.
"For the 2019 World Championship, Louis Vuitton is creating, in collaboration with Riot, an unprecedented, one-of-a-kind Trophy Travel Case to hold the Summoner’s Cup, the trophy awarded to the world champions and considered the most prestigious prize in esports," reveals Riot Games in a recent blog post. "Louis Vuitton has previously created similar trunks to support the FIFA World Cup, the Rugby World Cup, and sailing’s America’s Cup. The bespoke trunk, the first of its kind for an esports championship, will feature both traditional Louis Vuitton savoir-faire along with cutting-edge, high-tech elements inspired by the League of Legends universe."
As for the exact skins, those haven't been revealed yet but the brand of Vuitton has been a huge fashion staple since 1854 so to see it invade the highly competitive world of League of Legends is beyond interesting to say the least. Certainly unexpected, which - fair!
“We are honored to have Louis Vuitton as an official partner with designs to impact the look, feel, and prestige of our most prominent League of Legends event,” says Naz Aletaha, Head of Global Esports Partnerships at Riot Games. “This is a historic partnership that speaks to the impact Riot Games and League of Legends has had on the industry over the past nine esports seasons. We welcome the LV brand to our sport and we are eager to share the entire scope of the partnership in the months ahead, in particular on November 10 when the Summoner’s Cup is awarded in Paris.”
“The League of Legends World Championship is not only the climax of the tournament: it’s where the world of sports and entertainment come together in celebration of new legends to be born”, says Michael Burke, Chairman and CEO of Louis Vuitton. “Louis Vuitton has long been associated with the world’s most coveted trophies, and here we are today, alongside the Summoner’s Cup. We are thrilled to be part of such an iconic event.”
Interested in seeing this particular Louis Vuitton x League of Legends crossover? Hit us up over on Twitter @PrimaGames!