Destiny Rakes in Over $325 Million - Prima Games

Destiny Rakes in Over $325 Million

by Bryan Dawson

Activision has announced that after five days on the market, Destiny has sold-through more than $325 million worldwide. According to Bungie, Destiny players logged more than 100 million hours of online play by the end of the first week and participated in 137 million activities.
 
“Destiny fans played more than 100 million hours of the game in the first week. That’s on par with the engagement levels of our most popular Call of Duty games, which obviously is an industry leader,” said Eric Hirshberg, CEO, Activision Publishing. “Millions of gamers are having a great time playing Destiny and can’t put down their controllers. And this is just the beginning. Destiny is a platform that will grow and evolve and we will continue to work closely with our partners at Bungie to bring a long line of new experiences and content to life in the game.”
 
New content was also released for Destiny this week, with more on the way from Bungie. Players will see free content as well as paid expansions coming to the game over the next few months and beyond.

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