When Tencent announced they were launching a Call of Duty mobile game, there were the usual eyerolls from hardcore gamers. Then it launched and opinions quickly changed. Now the team is celebrating a major milestone with over 20 million players tuning into the portable experience, and that number continues to climb.
Activision Blizzard has mentioned in the past that they want to take their mainstay franchises and offer a mobile experience for them. We saw that with the very negatively received Diablo Immortals, and now we're seeing it with Call of Duty. Now that Call of Duty Mobile is out, players can see for themselves how well this particular shooter experience translates and honestly? Not bad.
I played a few rounds earlier today, though I swear I'm playing against bots because I've absolutely dominated in every single round. MVP after MVP, which was strange but I'll take the ego boost where I can get it. According to a recent report from Sensor Tower, the download rise for this mobile game is rivaling that of even Nintendo's Mario Kart Tour, which is impressive to say the very least.
Thomson Ji, Vice President of Tencent's TiMi Studios recently told Bloomberg, "“We’re committed to developing games to target global markets. Call of Duty is very influential globally and we hope this game can help us reach hundreds of millions of mobile gamers overseas.”
“This is a particularly strong launch for the action genre on mobile and mobile games in general,” added Sensor Tower's head of mobile insights, Randy Nelson. “I can tell that Tencent has incorporated what it learned in the development of PUBG Mobile here.”
It will be interesting to see what these strong mobile release numbers mean for other AAA franchises. It does beg the question though: If you could have any game ported over into a mobile experience, what would it be? Hit us up with your thoughts over on Twitter @PrimaGames.