Blizzard Offers Heartfelt Apology During BlizzCon, "Failed In Our Purpose" - Prima Games

Blizzard Offers Heartfelt Apology During BlizzCon, “Failed In Our Purpose”

by Liana Ruppert

Blizzard had a very big elephant in the room when it came to BlizzCon 2019. With active protests going on and a very negative backlash regarding the Hong Kong protests. Rather than sweep it under the rug, the Blizzard president took to the stage to offer a heartfelt apology owning up to the failure of the team and how they let down their community. 

While the apology didn’t address ANY of the specific issues that lead up to the reason it was needed in the first place, it was a solid first step in the long road ahead. 

You can follow the road leading up to the apology with our coverage hub here. 

Liana Ruppert

With an arguably unhealthy obsession with Dragon Age and Mass Effect, Liana is wildly passionate about all things in the gaming community. From shooters, to RPGs, if it's out - she's playing it. A medically retired US Sailor and now full-time hoarder of gaming collectibles, Liana's passion for everything in the gaming industry is palpable. Also, if you lose her in a crowd, just casually mention any BioWare game and the crazy pterodactyl screech will without a doubt follow. You can follow her on Twitter @DirtyEffinHippy or email her for editorial inquiries at [email protected]!