Gamers Really Aren’t Feeling the Xbox Series X Box Art Designs

The Xbox Series X box art designs are now live, but people really aren't feeling it.

Xbox Series X box art has made it out into the wild with a big ‘ol ‘Optimized for Xbox Series X‘ sticker right on the front. While it’s obvious to see where Microsoft was going with this particular piece of marketing material, it seems the market as a whole really isn’t feeling the look. 

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The Verge’s Tom Warren recently tweeted out a few key arts for Far Cry 6, Yakuza: Like a Dragon, and Watch Dogs Legion; all with the Optimized for Xbox Series X attachment front and center. The reaction? Pretty much “burn it with fire” and so far we haven’t seen a positive take on this particular style of branding: 

Related: Xbox Games Showcase Set for July 23

It’s important to keep in mind that this is Xbox One box art with Series X branding, but it looks like Microsoft is looking to blend the two generations in both support and marketing efforts. Sony recently unveiled their take with a white overlay, but that didn’t seem to clutter it up as much as this optimization notice. 

What do you think about the branding for Xbox Series X cover art? Do you think it’s unnecessarily cluttered or just not that big of a deal? Weigh in with your thoughts and join in on the conversation over on Twitter @PrimaGames! You can also mosey on over to our Xbox Series X hub here to learn more about the next generation of gaming! 

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Liana Ruppert
With an arguably unhealthy obsession with Dragon Age and Mass Effect, Liana is wildly passionate about all things in the gaming community. From shooters, to RPGs, if it's out - she's playing it. A medically retired US Sailor and now full-time hoarder of gaming collectibles, Liana's passion for everything in the gaming industry is palpable. Also, if you lose her in a crowd, just casually mention any BioWare game and the crazy pterodactyl screech will without a doubt follow. You can follow her on Twitter @DirtyEffinHippy or email her for editorial inquiries at [email protected]!