When Nintendo first announced its premium edition of the Wii U packaging, which goes for $349.99 and is practically sold out EVERYWHERE, it said it would include some sort of digital promotion for the system. We had no idea what they had in mind, but today the company sent over first details on what we can expect from the deal.

 

All Wii U Deluxe Set owners who purchase digital content for Wii U, including downloadable games in the Nintendo eShop for Wii U and download codes sold at select retail stores, will earn points with a value equivalent to approximately 10 percent of the Nintendo eShop list price of each purchase. For example, a game priced at $59.99, such as New Super Mario Bros. U, would earn 599 points. For every 500 points they earn, participants will receive a code worth $5 in credit to be used in the Nintendo eShop for either Wii U or Nintendo 3DS.

 

Points will be earned on all digital purchases made on a Wii U Deluxe Set from Nov. 18, 2012, until Dec. 31, 2014. When the Deluxe Digital Promotion website launches in December, participants can see the points they’ve earned and receive codes for Nintendo eShop credit by signing in with their Nintendo Network ID and password. Codes must be received at the website by March 31, 2015. Received codes must be exchanged for Nintendo eShop credit on Wii U or Nintendo 3DS by June 30, 2015. Nintendo eShop credit on Wii U and Nintendo 3DS does not expire.

 

Qualifying Nintendo eShop purchases in the Deluxe Digital Promotion include games and content published by Nintendo as well as games from third-party publishers. Digital content purchases from the Wii Shop Channel are not eligible for Deluxe Digital Promotion points. Purchases from the Nintendo eShop via Nintendo 3DS hand-held and Wii U Basic Set systems are also ineligible.

 

So now you know. The Wii U launches in the U.S. on November 18th.