Need for Speed Heat Won't Ever Have Loot Boxes, Confirms Community Manager - Prima Games

Need for Speed Heat Won’t Ever Have Loot Boxes, Confirms Community Manager

by Liana Ruppert

EA Community Manager Ben Walke has confirmed that Need for Speed Heat will “never” have loot boxes, a feature that has been a source of constant controversy over the past several years as it evolved into a more pay-to-win approach. The clarification also bodes well for those excited for the Heat announcement, especially given the franchise’s marketable history. 

Walke took to Reddit to confirm their no loot box approach with the upcoming racing game saying “There are no loot boxes in NFS Heat and there won’t be.” Additionally, he also briefly mentioned the game’s paid DLC plans that will include new cars and features they will be offering that will make collecting map collectables even easier. 

It will be interesting to see how EA evolves beyond microtransactions and loot boxes. This practice isn’t a new one, but it was one of their IPs that set off a chain reaction on a global scale with legislation looking into gambling charges and ways to protect consumers. The conversation came to a head when Star Wars Battlefront II info leaked mentioning that EA deliberately altered the multiplayer experience to “make players believe” that success was reliant upon certain in-game purchases. 

Now that the dust has begun to settle and EA’s continued promises of change, only time will tell which way their popular franchises will turn – especially when looking at their sports line. 

Liana Ruppert

With an arguably unhealthy obsession with Dragon Age and Mass Effect, Liana is wildly passionate about all things in the gaming community. From shooters, to RPGs, if it's out - she's playing it. A medically retired US Sailor and now full-time hoarder of gaming collectibles, Liana's passion for everything in the gaming industry is palpable. Also, if you lose her in a crowd, just casually mention any BioWare game and the crazy pterodactyl screech will without a doubt follow. You can follow her on Twitter @DirtyEffinHippy or email her for editorial inquiries at [email protected]!